News
Black Friday vs. Christmas: understand the differences between the dates of the Season
Reading time: 6 minutes Those who plan brands for the end of the year may think that Black Friday came to end Christmas sales, since the two dates are very close. If you believe this, it's worth rethinking your strategies:...
E-commerce Management Framework
Reading time: 4 minutesFor many years, the Check Commerce team worked to systematize its e-commerce management work so that it would be simple to develop actions and measure results. Following the most modern marketing concepts, such as Marketing 4.0 and...
What data do big tech companies collect from you?
Reading time: < 1 minuteIf you have ever wondered “What does Google know about me?” know that the answer is quite unsettling. In addition to knowing which ads you click on, which websites you browse, what emails you send and...
Ranking: Top E-commerce Sites in Brazil
Reading time: < 1 minute A new free tool is sure to appeal to anyone addicted to metrics like we are at Check Commerce.Netrica, a Barcelona-based benchmarking company, has partnered with E-commerce Brasil and made data from Brazil's leading online...
Operational efficiency as a retention strategy
Reading time: 2 minutesThe image representing this article couldn't be better: a small, calm, clean, and organized logistics warehouse. No one seems to be idle or pulling their hair out, but is this company selling well? Those who think that...
Amazon: separation, control, satellites and Alexa
Reading time: 2 minutesSource: https://www.startse.com/noticias At the beginning of 2019, Amazon founder and majority shareholder Jeff Bezos announced his divorce from writer MacKenzie Bezos, his wife of 25 years. She was a key figure in the creation of Amazon. The...
It’s difficult to scale an online store—find out why
Reading time: 2 minutes It is difficult to scale an online store. Why? Because of the customer who buys only once. The one-time buyer problem has two characteristics: First, most of your customers buy only once and never buy again....
Amazon may shut down AWS and Marketplace in China
Reading time: 2 minutesThe company's market share in the e-commerce sector is relatively small compared to Alibaba and JD.com. https://www.asiatimes.com/2019/04/article/amazon-may-close-e-commerce-cloud-business/ Looking back Amazon will likely announce the closure of its e-commerce and cloud businesses in China, Beijing Business Today reported....
WhatsApp introduces e-commerce features
Reading time: 2 minutes During F8, an event showcasing the latest from the Facebook family, the company's CEO Mark Zuckerberg announced new e-commerce features for WhatsApp.In the coming months, the app will release a feature that allows stores and businesses...
