Discover how Check helped the brand achieve R$ 5 million in revenue during a 4-hour launch live stream.
About the Brand
Boca Rosa Beauty, a beauty brand created by influencer Bianca Andrade, is known for its innovative and affordable products, developed to meet the needs of Brazilian skin. With the purpose of transforming the makeup routine into an experience of well-being and empowerment, the brand seeks to make its consumers feel confident and secure every day.
The Challenge
Despite its massive success on social media and strong presence in the beauty market, Boca Rosa Beauty faced the challenge of improving its online strategy. Bianca decided to launch an independent brand in the market, aiming to provide a modern, immersive shopping experience that reflected the brand's positioning, increased audience engagement, and significantly scaled sales.
Check Commerce Solutions
Check was the ideal partner to rethink and optimize Boca Rosa Beauty's digital presence. The mission was to deliver an engaging shopping experience, focused on performance and innovation, that reflected the essence of the brand. The main solutions developed were:
Custom Shopify Platform
Scalable and highly adaptable to the brand's growth, ensuring flexibility and robust support.
The Check Platform constantly analyzes performance improvements and maintenance, ensuring that the store is always evolving.
Interactive Live Stream on the Homepage
During the pre-launch of the new store, Bianca hosted a live stream integrated directly into the website, engaging the audience in real time, showcasing products, and interacting with consumers.
A robust infrastructure that ensured over 1 million views without any downtime.
Dynamic Visual Layout
A modern design with interactive videos that showcase products in action, replacing static images and creating an engaging visual experience.
Each product features complete descriptions, demonstration videos, customer reviews, and complementary product recommendations, making purchasing decisions easier.
Innovative Virtual Try-On
Tool that allows customers to virtually try on products using their own photos, increasing purchase confidence and reducing return rates.
Integrated OMS FullComm
Our Built for Shopify app optimizes order management with full ERP integration, accelerating operations and delivery.
The partnership between Boca Rosa Beauty and Check Commerce brought surprising results:
R$ 5 million in sales
during the first 4 hours after the new store launches.
Over 1 million views
during the launch live stream, without interruptions or technical failures.
Significant increase in conversion
driven by a personalized and interactive shopping experience.
Optimized operational efficiency
with improved service and logistics processes, ensuring fast and flawless deliveries.
Feedback
"The store is amazing. Smooth and fast navigation, even with many videos and a live stream running on the homepage. They did a great job. From the project structuring to the technical delivery with a VERY expert Shopify team."
— Felipe Bernardo, Head of Ecommerce & Growth
Boca Rosa Beauty
Technology applied strategically enhances a brand's performance.
Take the first step toward transforming your e-commerce business with Shopify solutions that only a leader can offer. Talk to Check Commerce and discover how we can help unlock your potential, just as we did with Boca Rosa Beauty.
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